Case Studies on Returns



Reuseable Packaging

Happy Returns commissioned a study through Yorke Engineering to evaluate the environmental impact of switching from single use cardboard to the Happy Returns model: reusable packaging. Learn how cardboard-free returns reduce Greenhouse Gas emissions.

Holiday Guide

A great returns experience can help drive more revenue. In fact, 62% of customers would buy again from a brand that offers free returns or exchanges. Discover best practices for creating a great return experience this holiday in Magento’s 2019 Holiday Guide.



Rethinking Returns

Here’s a surprising fact for you: Customers who frequently return merchandise tend to be more loyal, spend more money, and shop more often. Which begs the question... are you doing enough to keep them happy? Together with Klarna, we surveyed real-life consumers for an exclusive report, Re-thinking Returns, to share an inside look at shoppers' preferences for payments and returns.

A Growing Opportunity for Retailers

One of the biggest challenges with online shopping is the return process. Not only do most consumers say it’s the most unpleasant part of the online shopping journey but retailers often lose many lucrative customers at this critical point in the experience. Happy Returns conducted a proprietary online survey of 1,800 online fashion shoppers to understand shopper attitudes towards returns and what retailers can do to improve the return experience.